Top Trending Social Media Influencers In Dubai

  • Posted On : 2024-10-15
Top Trending Social Media Influencers In Dubai

In 2024, social media influencers in the UAE have become well-known as the most important part of digital marketing, whereby they assist brands in communicating in a more authentic and effective manner with their audience. Influencer marketing has turned into a critical step, allowing new levels of interactivity in promoting and thus building brand loyalty.

Moreover, Dubai is the hotbed of innovation and a city that has some of the most outstanding influencers of the world. They are not just local influencers but also influencers who can have a global impact. From lifestyle and beauty regimen to sports and technology, these top social media influencers are leading the consumer behavior and the rise of smart brands in the digital world. They do this by serving as an array of diverse people who create content which serves the purpose needed by the audience on social media.

Some famous names like Apple, Nike, and Starbucks have teamed up with social media influencers to enter new markets and customer bases. These are not just a tool used to gain vast publicity to their brands but they are rather narratives of struggles that are real, in nature, therefore, they are able to relate with the audience which make them earn trust and loyalty. This shift serves as an illustration of the increased importance and impact of social media influencers on the audience and the choices of consumers. In order to fully utilize these possibilities, businesses, step by step, develop the idea of employing influencer marketing agencies, which are trained in the art of finding and matching them with the right influencers to communicate their message in an optimum way.

By availing the capabilities of influencer marketing companies, the brands are going through the intricate world of influencer marketing with more preparedness and accomplishments. Undoubtedly, influencer marketing agencies are the guiding lights to brands. They provide their expert guidance for selecting the best suitable influencer for your brand and create impactful influencer campaigns that bring about some rather significant results that provide significant and quantifiable outcomes.

Here are the top trending influencers of 2024 in Dubai, who are now leading the Emirate’s digital revolution. Furthermore, these influencers have great ties with Grynsta Media, a top influencer marketing agency in Dubai, allowing them to collaborate with premium brands.

Top 15 Trending Social Media Influencers in Dubai

1. Ahlam Alshamsi ( @ahlamalshamsi )

Karen Wazen

Ahlam Alshamsi is among the leading social media stars in Dubai. She is regarded as an eminent Arab artist who is popular for her melodious voice as well as her strong connection to the culture of her region. As the leading social media influencers in Dubai, her content covers music, fashion, and lifestyle, giving her audience a sense of her real life. Her links with global brands reflect her widespread status in the Middle East.

KPIs

  • Follower credibility: 67.01%
  • Average post impressions: 3.5M
  • Engagement rate: 0.06%
  • Average story views: 1.2M
  • Story engagement rate: 0.86%
  • Gender split: 39.93% male, 60.07% female

Brands Collaborated With

  • Apple
  • Nike
  • Starbucks
  • Adidas
  • Christian Dior

2. Andres Iniesta ( @andresiniesta8 )

Andres Iniesta

One of the biggest and most recognized footballers ever is Andres Iniesta. Apart from that, he tells about his life on and off the field. Being one of the popular social media influencers in Dubai, he creates content that the audience, especially sports enthusiasts, feel good to watch as it gives them a perspective of his personal journey as well as global sports brands.

KPIs

  • Follower credibility: 74.71%
  • Average post impressions: 10M
  • Engagement rate: 0.20%
  • Average story views: 3.5M
  • Story engagement rate: 0.86%
  • Gender split: 84.62% male, 15.38% female

Brands Collaborated With

  • Adidas
  • Apple
  • Nike
  • FIFA
  • Walt Disney

3. Assala ( @assala )

Assala

Assala Mostafa Hatem Nasri, who is considered one of the most popular figures in the Arab music industry, has been honored with the nickname "The Voice of All Nations." Considered as one of the top social media influencer in UAE, her content does not only exhibit the elating strength of her singing voice but also contains her innovative opinion on fashion and lifestyle, which is the reason for her being a top influencer in the region.

KPIs

  • Follower credibility: 73.35%
  • Average post impressions: 2.9M
  • Engagement rate: 0.12%
  • Average story views: 1M
  • Story engagement rate: 0.86%
  • Gender split: 47.13% male, 52.87% female

Brands Collaborated With

  • Apple
  • Starbucks
  • Zara
  • Nike
  • Adidas

4. Fazza ( @faz3 )

Fazza

Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum who is also referred to as Fazza, is the Crown Prince of Dubai. His works are based on his passion for adventure, modern royalty, and nature and as a result of that prince is a well-known social media influencer in Dubai attracting local and global audiences.

KPIs

  • Follower credibility: 72.80%
  • Average post impressions: 3.6M
  • Engagement rate: 3.07%
  • Average story views: 1.3M
  • Story engagement rate: 0.86%
  • Gender split: 57.10% male, 42.90% female

Brands Collaborated With

  • Apple
  • Trip
  • Walt Disney
  • Adidas
  • Starbucks

5. Huda ( @huda )

Huda Kattan

Huda Kattan, the founder of Huda Beauty, has made a great change in the beauty sector with her brand "Huda Beauty". Huda is one of the best social media influencers who not only shares beauty tips but also does tutorials and shares personal experiences, as she expands her global beauty empire. Huda is someone who can very well capture the attention of her followers which eventually makes her one of the top influencers in the region.

KPIs

  • Follower credibility: 75.90%
  • Average post impressions: 647.7K
  • Engagement rate: 1.33%
  • Average story views: 225.3K
  • Story engagement rate: 0.86%
  • Gender split: 7.96% male, 92.04% female

Brands Collaborated With

  • Huda Beauty
  • MAC Cosmetics
  • Walt Disney
  • Anastasia Beverly Hills
  • NYX Cosmetics

6. Joelle Mardinian ( @joellemardinian )

Joelle Mardinian

However, the Salons are located in the Middle east and do really well in the Middle east region. Joelle Mardinian is an extraordinary woman in the field of entrepreneurship and beauty. She is also the co-founder of the most prominent chain of beauty salons in the Middle East. She is one of the top notch social media influencer in Dubai pulling the beholders with her peculiar beauty tips and techniques and at the same outstanding business ventures that influences many people in the region.

KPIs

  • Follower credibility: 66.81%
  • Average post impressions: 4.9M
  • Engagement rate: 0.17%
  • Average story views: 1.7M
  • Story engagement rate: 0.93%
  • Gender split: 33.62% male, 66.38% female

Brands Collaborated With

  • Apple
  • Zara
  • Walt Disney
  • Christian Dior
  • Nike

7. Dr Mahra Lutfi ( @missglobalpeace )

Dr. Mahra Lutfi

Dr. Mahra Lutfi, also known as Miss Global Peace, is a social activist and cultural traveler focused on responsible tourism. Being a prominent figure in the social media industry in Dubai, she is dedicated to advocating for the end of unethical travel practices and brings her audience to the local communities.

KPIs

  • Follower credibility: 13.38%
  • Average post impressions: 1.8M
  • Story view rate: 8%
  • Average story views: 624.1K
  • Story engagement rate: 0.93%
  • Gender split: 66.06% male, 31.94% female

8. Movlogs ( @movlogs )

Movlogs

Movlogs has risen to the top of the heap as one of the most well-known content creators who is known for his luxury car reviews and lifestyle vlogs. Being an influential social media figure in Dubai, he pulls in car lovers in addition to the followers that want to see the luxurious lifestyle of Dubai's supercar scene.

KPIs

  • Follower credibility: 74.08%
  • Average post impressions: 1M
  • Engagement rate: 5.30%
  • Average story views: 357.2K
  • Story engagement rate: 0.86%
  • Gender split: 74.77% male, 25.23% female

Brands Collaborated With

  • Apple
  • Nike
  • Lamborghini
  • Trip
  • BMW

9. Narin’s Beauty ( @narins_beauty )

Narin’s Beauty

Narin’s Beauty is a Swedish-Syrian influencer who has made a name for herself with her beauty tutorials and lifestyle content. Besides famous social media influencers, she with her unique and fun approach impresses the crowd in the UAE so her style connects her with the audience very well.

KPIs

  • Follower credibility: 72.92%
  • Average post impressions: 2.7M
  • Engagement rate: 4.40%
  • Average story views: 946.3K
  • Story engagement rate: 0.86%
  • Gender split: 32.46% male, 67.54% female

Brands Collaborated With

  • Apple
  • Starbucks
  • Adidas
  • Nike
  • Travelgram

10. Nof ( @nof.ad )

Nof

Nof from Abu Dhabi is an animal lover and a person who develops content that tells you about his deep love for animals and the environment. As he is one of the most popular social media influencers, he enables people to understand the role of pet care and wildlife conservation and thus he becomes an essential figure in the area.

KPIs

  • Follower credibility: 10.27%
  • Average post impressions: 2.7M
  • Engagement rate: 1.50%
  • Average story views: 925.2K
  • Story engagement rate: 0.86%
  • Gender split: 61.99% male, 38.01% female

Brands Collaborated With

  • Apple
  • Nike
  • Adidas
  • Walt Disney
  • Samsung Group

11. Noha Nabil ( @nohastyleicon )

Noha Nabil

Noha Nabil, a Kuwaiti influencer, is well-known for her love of fashion, beauty, and luxury travel. She is one of the best social media influencers in the UAE whose glamorous posts seemed to belong to the lifestyle of the audience that further attracted and provided a wider circle in the program across different platforms. Moreover, Noha is a fashion idol and she is an entrepreneur who owns a beauty brand of her own.

KPIs

  • Follower credibility: 51.69%
  • Average post impressions: 3M
  • Engagement rate: 0.32%
  • Average story views: 1M
  • Story engagement rate: 0.86%
  • Gender split: 39.73% male, 60.27% female

Brands Collaborated With

  • Apple
  • Starbucks
  • Nike
  • Adidas
  • MAC Cosmetics

12. Noor Stars ( @noorstars )

Noor Stars

One of the most famous beauty and fashion influencers in Dubai is Noor Stars. She is a social media influencer who has become a familiar face among the top social media influencers due to her makeup tutorials and fashion advice. Her inventive and creative ideas, as well as her dynamism and curiosity for new fashion styles and colors have made it possible for her to attract and keep a genuinely large audience connected which in turn has increased her fan base.

KPIs

  • Follower credibility: 72.02%
  • Average post impressions: 3.5M
  • Engagement rate: 0.87%
  • Average story views: 1.2M
  • Story engagement rate: 0.86%
  • Gender split: 35.78% male, 64.22% female

13. Nour Arida ( @nouraridaofficial )

Nour Arida

Nour Arida, who has gained a major influence in the fashion sector and the women's rights movement, has positively impacted thousands of young women in the region. As a well-known contemporary influencer, she doesn't stick to a single topic on her social media platform. Instead, she laid out her fashion, lifestyle, and parenthood experiences all in the name of body positivity and gender equality. Nour's genuine content with her supporters is very relatable that makes her an influential personality in the UAE.

KPIs

  • Follower credibility: 68.39%
  • Average post impressions: 2.6M
  • Engagement rate: 0.86%
  • Average story views: 889K
  • Story engagement rate: 0.86%
  • Gender split: 20.54% male, 70.46% female

Brands Collaborated With

  • Starbucks
  • Apple
  • Zara
  • Walt Disney
  • Christian Dior

14. Rania Ibrahem ( @rania_world )

Rania Ibrahem

Rania Ibrahim, the poetess, journalist, and the CEO of Rania Secrets, a luxury lifestyle brand is one of the most engaging figures on the list of top social media influencers in Dubai. Doha is the place where she is located, and she gets her inspiration from the fields of fashion, literature, and celebrity culture. Her content, which varies from poetry to personal thoughts, is very deep and her followers are with her.

KPIs

  • Follower credibility: 15.38%
  • Average post impressions: 3.1M
  • Engagement rate: 0.67%
  • Average story views: 1.1M
  • Story engagement rate: 0.86%
  • Gender split: 61.72% male, 38.28% female

Brands Collaborated With

  • Apple
  • Trip
  • Walt Disney
  • Adidas
  • Nike

15. Rawan Bin Hussain ( @rawan )

Rawan Bin Hussain

Rawan Bin Hussain, who is a talented social media figure from Dubai, is a woman who can adapt to a myriad of different roles. Her being the epitome of beauty, fashion and lifestyle notwithstanding, she is also an entrepreneur, an actress, and a singer. She is who she is and she never puts a mask on. By just being herself and living her life without any additives she is the person that people look up to. As a result of this, she is one of the rising social media influencers with a steady stream of new fans in Dubai.

KPIs

  • Follower credibility: 64.15%
  • Average post impressions: 611.7K
  • Story view rate: 8%
  • Average story views: 611.7K
  • Story engagement rate: 0.86%
  • Gender split: 39.93% male, 60.07% female

Conclusion

The most favored top social media influencers in Dubai have specifically impacted the online marketing industry with their natural content and brand partnerships. These influencers from a variety of domains like fashion and beauty to sports and lifestyle have stolen the audience not only with the volume of their followers but also with the ways they have led brands through their participation in the brand-led activities of the UAE. Their influence not only continues but it grows even more thus they become the best social media influencers for brands that want to enlarge their customer base.

As a business, you might be looking for popular social media influencers who will be helpful in connecting your products with the consumers. Dubai's influencer scene is indeed lively and animated. In this regard, every popular social media influencer plays a major role in shaping local discussions as well as global fashion trends. Thus, they are becoming the developers of ideas and creators of changes in the digital world.

Are you interested in top influencers in Dubai? The leading influencer marketing agency in the GCC region, Grynsta Media is the one that connects you with them and boosts your brand's performance in the market. Make sure to contact them for getting access to the market today!